# PR and AI visibility glossary

- [Communication strategy: building blocks, goals and example](/en/glossary/communication-strategy.md)
- [Crisis communication: definition, phases and crisis plan](/en/glossary/crisis-communication.md)
- [Earned media: definition, PESO model and measurement](/en/glossary/earned-media.md)
- [Issues management: definition, process and example](/en/glossary/issues-management.md)
- [Media content analysis: definition, criteria and example](/en/glossary/media-content-analysis.md)
- [Media list: definition, building and data protection](/en/glossary/media-list.md)
- [Media monitoring: definition, channels and choosing a provider](/en/glossary/media-monitoring.md)
- [Media relations: definition, tasks and example](/en/glossary/media-relations.md)
- [Press clipping: Definition, contents and sources](/en/glossary/press-clipping.md)
- [Press embargo: definition, marking and example](/en/glossary/embargo.md)
- [Press kit: definition, contents and checklist](/en/glossary/press-kit.md)
- [Press release: definition, structure and example](/en/glossary/press-release.md)
- [Press review: Definition, structure and copyright](/en/glossary/press-review.md)
- [Reputation management: definition, drivers and measurement](/en/glossary/reputation-management.md)