Prompt setup

Prompts are the questions aclipp runs across AI providers. A good prompt reflects something your audience, stakeholders, customers, journalists, or leadership might actually ask an AI assistant.

What to configure#

• Prompt text: the question or task the AI provider should answer.
• Market or country: the region the prompt is meant to represent.
• Language: the language used for the prompt and answer evaluation.
• Competitors: use the competitors defined for your project, shared with PR Analytics. Learn more in Project competitors.
• Cadence: how often the prompt should run.
• Providers: which AI models should answer the prompt.

Choose a cadence for each prompt: daily, every 2 days, weekly, or every 4 weeks. This lets you monitor priority topics closely while running more exploratory prompts monthly to conserve credits.

Good prompt examples#

• "Which PR reporting tools are best for agencies?"
• "Which brands are leading in sustainable running shoes in Germany?"
• "What are the best media monitoring tools for corporate communications teams?"
• "Which companies are known for strong AI visibility monitoring?"

Tips#

• Use natural questions instead of keyword lists.
• Create prompt groups for products, markets, competitors, and campaigns.
• Track both broad category prompts and specific buying-intent prompts.
• Keep important prompts stable over time so trends are comparable.
• Use a faster cadence for high-priority prompts and a slower cadence for exploratory prompts.

Credits depend on how many prompts, providers, and runs you use. Learn more in Credits.