Has Corona Changed the PR World?
Which PR campaigns worked well during the lockdown? Why is solidarity rewarded in a crisis?
Lennart Stadtfeld
Blog
How Digital Are PR Agencies?
Despite many negative effects, the lockdown had positive sides regarding digitalization, especially in the PR industry.
Lennart Stadtfeld
How to Execute Successful Influencer PR Correctly
With increasing media usage, the influence of influencers on the population also rises. How can influencer PR be successful?
Marie-Christine Schindler
Social Listening for Your PR
Learn how to integrate social listening with Mention into your PR work.
Sarah Amler
The End of PR Agencies?
We are currently experiencing a massive upheaval. Therefore, the solutions must be highly individualized. What does this mean for agencies?
Raphael Rahn
This is How Content Marketing Works on LinkedIn
Is there a golden formula for LinkedIn? Our guest author Uwe von Grafenstein went on a quest to find out.
Uwe von Grafenstein
How to Effectively Use Google Alerts for Your PR Work
Use Google Alerts for your PR work and stay up-to-date. Learn how to set up and optimize Google Alerts to never miss important mentions of your clients and leverage emerging trends.
Sarah Amler
Using Mention Correctly
Learn what Mention and social listening are and how to use them perfectly for your PR work.
Sarah Amler
What Makes PR Professionals Successful?
What qualities must PR professionals possess to be successful in the digital age?
Thomas Dillmann
Why a CEO Doesn't Need to Be Active on Social Media
More and more CEOs are trying to build successful social media presences. Marie-Christine explains why this can backfire.
Marie-Christine Schindler