Blog

Best Media Monitoring Tools 2026

Twelve tools compared by channels, analysis, reporting, and current pricing.

Sascha Kirstein
Sascha Kirstein

How Can You Measure the Value of Social Media Coverage?

How can you evaluate the performance of social media clippings across platforms and channels? We provide expert tips!

Sarah Amler
Sarah Amler

When Does a PR Reporting Tool Make Sense?

PR reporting tools undoubtedly offer numerous advantages and many helpful functions. But when is their use really worthwhile?

Sarah Amler
Sarah Amler

Are KPIs in the PR Sector Really Meaningful?

Uwe shared his views on trends with great potential and how to measure PR work results effectively.

Uwe Mommert
Uwe Mommert

How Do PR Professionals Create Clipping Reports?

What tools are used, how much do clients pay for a report, and many more insights from over 1,000 PR professionals.

Sarah Amler
Sarah Amler

How Efficient Is Your PR Work?

Which KPIs Can Best Measure the Success of Your PR Work and Optimize It Based on Data?

Sarah Amler
Sarah Amler

How to Create the Perfect PR Report

What does a perfect PR report look like? How do you effectively showcase the value of your PR work? We have summarized the top tips.

Sarah Amler
Sarah Amler

The 5 Most Important PR Reports to Improve Your ROI!

What are the different PR reports? What exactly should you pay attention to? We've summarized all the important points for you.

Samantha Ruf
Samantha Ruf

Why Should You Create a PR Report?

Creating clipping reports is not fun and doesn't really add value. Why are they still a game changer for you?

Sarah Amler
Sarah Amler