Earned media and AI visibility: which coverage gets cited?
What citation research shows about the sources behind AI answers, why the headline number needs a careful reading, and how to connect coverage to measured visibility.
Sascha Kirstein
Blog
PR KPIs 2026: How to measure outputs, outcomes, and impact
A practical guide to PR metrics across media outputs, audience response, organizational impact, and AI visibility.
Sascha Kirstein
Best AI Visibility Tools for PR Teams 2026
Nine GEO tools compared by provider coverage, source analysis, PR context, and real entry cost.
Sascha Kirstein
Best Meltwater Alternatives 2026
Eight alternatives compared, from PR reporting and regional monitoring to enterprise social listening.
Sascha Kirstein
Best Otterly.AI Alternatives in 2026
Compare Otterly.AI and its alternatives by provider coverage, analytics, reporting, workflows, and current pricing.
Sascha Kirstein
Best Peec AI Alternatives in 2026
Compare Peec AI and its alternatives by provider coverage, analytics, reporting, workflows, and current pricing.
Sascha Kirstein
Best Meltwater GenAI Lens Alternatives for PR Teams in 2026
Which alternative fits when you need AI visibility, with or without a full media intelligence suite?
Sascha Kirstein
Best PR Tools and PR Software 2026
A broad comparison of tools for monitoring, outreach, reporting, distribution, and AI visibility.
Sascha Kirstein
CoverageBook Alternatives 2026: Best PR Reporting Tools Compared
Compare the best CoverageBook alternatives for flexible reports, monitoring, analytics, and different PR workflows.
Sascha Kirstein
Best Media Monitoring Tools 2026
Twelve tools compared by channels, analysis, reporting, and current pricing.
Sascha Kirstein
How to Turn Business Goals into Communication Success
Putting the Pieces Together
Alina Fiebiger
How B2B Companies Communicate on Social Media
Almost 800 communicators were surveyed about their approach. The results are fascinating and summarized here.
Sarah Amler